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MADE Receives USF Fast 56 Award for the Second Year

We MADE the list — again! The University of South Florida (USF) Alumni Association recognized MADE as one of the 2022 USF Fast 56 — the fastest growing USF alumni-owned or -led businesses in the [...]

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Make Time For A Mid-Year Marketing Check-Up

You've been busy juggling your customers' requests, your department head's demands and your team's summer vacations. You finally take a breath and come to the realization that more than half the year [...]

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5 Reasons Why a Strategic Marketing Plan Makes Your Job Easier

The thrill of working in marketing is that you are rarely doing the same thing every day. While it can be rewarding to be jumping from task to task, putting out fires and brainstorming new ideas, the [...]

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From the Buyer's Journey to the Customer Journey

Businesses that find the most success are those that have defined their Buyer's Journey – the path a customer takes to plan their purchase. These businesses have paid close attention to the behaviors [...]

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MADE's 11th Annual Brandathon: The Highlights

Most adults will tell you that the last time they pulled an all-nighter was in college, or as a parent of a newborn. For the MADE team, the only excuse we need is the opportunity to give back to our [...]

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