You’ve finally decided to take the leap and put your business out there in the vast sea of the internet. You want to make sure that you stand out from your competition with a memorable and [...]

What’s the visual that comes to mind when you think of the brands you love? Probably the logo, right? If you can’t exactly recall the logo, you might think of its predominant color, a distinctive [...]

One night a year, we suit up in sweatpants, break out the coffee stash and pump some music to work on pro-bono projects for 24 hours. Now in its 10^th year, Brandathon is a day for the MADE team to [...]

A well-branded organization is thoughtful about their personality and their visual appearance when they’re considering who their target audience is. Marketing with a relatable tone of voice and [...]

As we begin the new year, it's no surprise that many non-profits are making moves to adjust their marketing plans to address rising needs as result of the pandemic. Perhaps you haven't gotten that [...]