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Make Time For A Mid-Year Marketing Check-Up

You've been busy juggling your customers' requests, your department head's demands and your team's summer vacations. You finally take a breath and come to the realization that more than half the year is over and you are far from reaching all your marketing goals...

Madden Brand Agency is now MADE

From left to right: Cindy Joyce, Allen Reed, Michelle Ledford, Kathryn Bevilacqua-Ely

The 2017 American Advertising Awards Gala is in the Books!

Yee Haw!

We had a dadgum good time at this year’s American Advertising Federation Polk County Awards. As always, the ADDY committee did a bang-up job. This year’s theme was the Grand Ole ADDYS featuring a fun presentation intertwined with some live local musicians..

How has marketing changed in the last 10 years?

Take a moment to picture this scenario: you're at home enjoying a relaxing dinner with your family when your phone rings. You answer and hear this, “Hi Bill, this is Suzie from ABC Insurance. Can I have 15 minutes of your time?” What do you do? If you are like me,..

We're a HubSpot Certified Agency Partner!

MADE is extremely proud to announce that it has joined HubSpot as a Certified Agency Partner. HubSpot, a leading inbound marketing and sales platform, works hand-in-hand with Agency Partners to grow their businesses through inbound software, services, and support.

15 LinkedIn Facts You Should Know

Whether you are using Facebook, Twitter, Google+ or LinkedIn, you need to be connecting with people online. Each social media platform has its own strengths and best uses, but LinkedIn is arguably the most popular business-focused social media platform. From social..

Why We Love Social Media


Love it or hate it, marketing through social media is a reality for your business. Over 2 billion people are active users on social networks; that’s nearly 70% of the entire world’s internet population! From Facebook to Google+, we love social media for business..

Facebook: How Has It Changed Marketing?

I wonder if when Mark Zuckerberg sat in his Harvard dorm room creating Facebook he knew he would be changing the digital landscape in a big way? Facebook has changed the way people communicate, market, and sell. In just 12 years, this social media platform has..

4 Ways to Optimize Your LinkedIn Profile

LinkedIn has grown into the world's largest professional online network since its launch in 2003. This social media platform states that professionals are signing up to join LinkedIn at a rate of more than 2 new members per second, totaling more than 450 million..

20 Fun Facts About Twitter You May Not Know

It has been over 10 years since Twitter's very first “tweet” on March 21, 2006. Since then, Twitter has grown to be one of the world’s largest social media networks. A favorite of celebrities, politicians, and reporters, Twitter now has millions of active users..